Video & Creative Leader
Ben Jay
Translating complex tech into compelling motion.
I lead global video strategy and human-led storytelling for the world's most ambitious brands.
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Translating complex tech into compelling motion.
I lead global video strategy and human-led storytelling for the world's most ambitious brands.
The best video teams feel like small creative studios, combining systems where creative ambition and operational excellence reinforce each other.
Move beyond testimonials to human stories. Every team is sitting on stories worth telling — build the relationships, strategies, and intake systems that surface them.
Remove the creative bottleneck through self-serve templates, playbooks, and toolkits to let internal teams create on-brand content independently. Freeing the video team for the work only the video team can do.
AI and automation raise the floor. Reinvest the time to push boundaries on craft, format, or technique. As the floor rises, so must the bar.
Creative teams do their best work when they're protected from noise. Triage through a tiered system and develop strategy with stakeholders so video never becomes a ticketing system.
I'm a video and creative leader with over a decade of experience building story engines for global tech brands. At Google, I led video campaigns that earned two Webby Awards, grew developer YouTube channels by hundreds of thousands of subscribers, and produced work spanning five continents.
As Head of Video at Trustpilot I'm building the global video function from scratch, defining a visual language, shifting the brand to human led stories.